Like all online marketers, I post my monthly income so you can see my Method™ is working. These report cards tell the story of how my niche websites are performing (in a way that doesn't get me in hot water with the taxman).
May was a pretty enjoyable, but hectic month.
Two construction projects overlapped. We’re building a riding arena by the side of our house, and that means a lot of noise and machinery and disruption. There was a topping-out party, and Jen’s mum bought us a grill so we could feed the troops. So now we’ve got this excellent Weber grill. Bonus!
Also our huge insulation project started. Basically this means adding layers to our old farm house so that all the heat doesn’t leak out. The builders started in our pantry so as not to disturb our Airbnb guests. It’d take too long to explain but the result is that our house is split in half for a while, so we have to go outside and in through another door to get to our freezer.
While the arena builders were around with their diggers, we got them to dig up a pointless seating area the previous owners had installed in the back garden. We bought 9 little fruit trees and planted them.
(You can see the churned up earth in the top-left of the pic where the trees are now planted.)
The last year has involved a TON of planning regarding the two construction projects, and even the orchard has been on our minds since I can remember. So now things are really accelerating towards a finish and all our theories and concepts are turning into concrete realities.
So let’s find out if I actually earned enough money this month to pay for it all!
I split these report cards according to websites 1) I bought 2) I made 3) I made with a partner.
Bought: Tech Site (A)
Strangely did almost double its usual sales! Don’t ask me why.
Bought: Garden Site (B-)
Fine. Decent. It’s chugging away.
Bought: Home Site (B)
It lost the great rankings it got when we got the link from Reader’s Digest, but it had a fine month. I can start to see its break-even point on the horizon. It feels like it’s been a LONG time since we bought it, and it has rarely met expectations, but the income is very needed and very welcome.
Built: Review Site 1
Built: Review Site 2 (C)
It’s still doing half what it used to do, but half is better than zero.
Built: Review Site 3 (B)
Another one that is doing half what it used to. But guess what - I haven’t made any major updates to this one in… maybe a year? More? So I’ll take the money with a smile on my face.
Built: Education Sites (B)
Close to a record income from the exam tips sites - nothing that would get Bill Gates’s attention but money that’s very helpful right now.
The online course isn’t threatening to make me rich, but I still sense my time and energy should be spent here. I’m trying to get other English teachers to help me build more. Plus I have some ideas for great articles that will have a chance to ‘go viral’.
Built: Others (A)
This is my basket of deplorables - 5 sites too new, small, or shit to warrant their own section.
Wow! One of these sites became my second most profitable site. It’s VERY seasonal and summer is its time to shine, but it went from making $100 to something like $700. That will pay for a couple of fly shutters, or 1/3 of a door.
Joint Venture: Authority Site (B-)
It’s still struggling a bit, and I worry that it could descend into another downward spiral, but it had a better month financially.
Last Month's Goals
As expected, there was too much going on with the construction, things that had to be done in the garden, and whatnot, to do anything that would make any significant difference to any of my sites.
This Month's Goals
The hot weather is here, which is a double-edged sword. On the one hand I won’t be exhausting myself digging in the garden 3 hours a day. On the other hand, I’m unlikely to get a burst of energy to do website things.
I could at least publish one ‘viral’ article on my online course website.
I should investigate selling some sites. Especially the ‘other’ ones. Or closing them down.
A bit more positive. With the money from my websites and my half of the airbnb income, I had a decent month. There are TONS of bills coming in the next few months, and if we don’t save HEAVILY over the next couple of years we’ll soon be drowning in debt.
But it’s been quite a while since more than one site had a good month, and I was pleasantly surprised to see how well some of them were doing.
So colour me upbeat!