Like all online marketers, I post my monthly income so you can see my Method™ is working. These report cards tell the story of how my niche websites are performing (in a way that doesn't get me in hot water with the taxman).
If you’re reading this in the future, know that in June 2019, Europe experienced a massive heatwave. France recorded the highest temperatures EVER. Not its highest June temp - it’s highest temp. Switzerland was also boiling hot, so halfway through the month all productive work in Casa Girardin shut down.
I also found out that we need a new roof in the middle section of the house. Not in the ‘house’ bit where we live, but in the bit where we are doing all the work. So there’s no way even to postpone the work because if the rain gets in it will destroy all the money we’re investing. JESUS CHRIST THE BILLS NEVER END.
The only good news was that our new fly shutters were installed the day before the earth boiled. That means we can open the windows in the attic and get the temperature down through the night. Such a small thing, but it makes a huge difference.
My websites had a pretty good month, but the big news was that I finally found some serious buyers and sold two sites. I even managed to offload an old domain that I had bought. Very happy to start streamlining my portfolio. I’ve found with my garden that when you cut a plant back, it regrows even stronger.
I split these report cards according to websites 1) I bought 2) I made 3) I made with a partner.
Bought: Tech Site (C)
Not its best month, but the worst thing is that the guy who wanted to buy it disappeared. There are several people interested in it, and I don’t really need to sell, but at this point I’ve mentally checked out and it’s annoying that I still own it.
Bought: Garden Site (A)
It’s supposed to do best in spring, but it had a really awesome June. Why? No idea!
Bought: Home Site (A)
Another surprisingly good month. That’s 6 months in a row near the top of its income range. Much needed! It’s paid off about 65% of the purchase price, which is much slower than expected, but still a great return on investment. Next summer it should break even, if I don’t sell it before then. And if nothing goes wrong. But every month we get a little bit closer to ‘whew, that was a great bit of business’ and further away from ‘argh what a disaster!’
Built: Review Site 1
Built: Review Site 2 (C)
Income is still low, but there were a couple of positive signs in terms of rankings. It briefly went from #5 to #1 for its main keyword. Fingers crossed.
Built: Review Site 3 (B)
Decent. Used to do much better but whatevs.
Built: Education Sites (A)
A record month, and the income is starting to look really okay. More of my focus is going here. There is a lot of competition in the space but there’s no real reason I shouldn’t do well competing on bigger keywords.
Built: Others (A++++)
This is my basket of deplorables - 5 sites too new, small, or shit to warrant their own section.
The 2 sites I sold were the good ones from this list. One was my failed attempt at creating a second authority site. It had great design and pretty good content but always struggled because it needed more attention. The sale means I break even on the project.
The other sold site had a fucking incredible June. The buyer got a great deal! He could make a serious chunk of his money back in July and August. Like, half.
The other 3 - I’m really tempted to just shut them down. They barely pay for themselves in terms of hosting and they don’t get any attention. So what’s the point?
Joint Venture: Authority Site (B)
Almost identical to the month before. I’ll take that. Our sub project had its best ever month, so that’s a nice bonus. We put in quite a bit of work in the past and not much recently, but now that we see some results we can get back to it.
Last Month's Goals
I did indeed publish a viral article - it got quite a few Facebook shares. I was on quite a roll before the heatwave knocked me out.
And I did manage to sell some sites! So for once I achieved my goals!
This Month's Goals
I’m not going to give myself any serious goals. Maybe I’ll adjust to the summer weather, or maybe I won’t.
Just plod along doing some basic things where possible and take advantage of opportunities if they arise.
Fairly happy with what went on in June and hoping for more of the same in July.